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Nyenrode Business School

This category contains 15 posts

The military and MBAs: Business on the front line

(published in The Economist, July 2011) THE trail from the military to business school is well yomped. A life in the armed forces teaches many lessons, but marketing, finance and entrepreneurship are rarely among them. So veterans looking for a move into the commercial world often need a crash course in the basics. But when … Continue reading

Keeping It In The Family

(published in CNBC Business, June 2011) Family businesses seem to be big news at the moment – some for good reasons, some for all the wrong ones. In March, Solvay – a family-controlled public company in Belgium – raised eyebrows in financial markets when it acquired the French chemicals company Rhodia in one of this … Continue reading

Chasing the Dragon

(published in CNBC Business, May 2011) Unless you’ve been living in a cave, it’s been hard not to notice that China is on its way to becoming the world’s top economic superpower. This means Western companies have been queuing up to take advantage of the new markets it offers, with varying degrees of success. Business … Continue reading

How to be a hotshot

(published in CNBC Business, April 2011) Can a business school really teach you how to make it as an entrepreneur? If Europe is to take advantage of the apparent ‘green shoots’ of economic recovery it will need more entrepreneurs than ever before, particularly in countries such as Ireland and the UK where government spending cuts … Continue reading

A Change Of Course

(published in CNBC Business, Dec 2010) At the beginning of 2009 things looked decidedly grim for executive education providers. The global financial crisis meant that businesses of all shapes and sizes were looking for ways of keeping costs under control, and many believed that this would lead to substantial cuts in budgets devoted to management … Continue reading

Bright Lights, Big City, Best MBA?

(published in CNBC Business, Oct 2010) In a competitive market, can a business school’s quality really be defined by its campus postcode? The spread of business education over the past decade means that it’s almost easier – and certainly quicker – to name the major cities that don’t offer some sort of MBA programme. In … Continue reading

Technology adds a new dimension to learning

(published in The Independent, Oct 2010) The use and misuse of new technology is a common basis of case studies at business schools around the globe. But how are the schools themselves using technological innovations to educate the next generation of corporate leaders? With five campuses in Boston, San Francisco, London, Dubai and Shanghai, Hult … Continue reading

Business experts appraise World Cup bosses

(published on BBC News, July 2010) For the last four weeks there has been no shortage of bar room and armchair pundits with an opinion on whether it is players or managers who are really responsible for World Cup goals (or the lack of them). But where do the professionals who are paid to study … Continue reading

Can Entrepreneurship Be Taught To Big Business?

(published in Forbes, April 2010) Entrepreneurship has become big business. Nearly two thirds of all the colleges and universities in the U.S. offer formal courses in it, 10 times as many as in the 1970s, when only 200 institutions had the temerity to think they could teach such a thing. Now business schools are realizing … Continue reading

The magnificent middle

(Published in China Economic Review – March 2010) China’s rise as a global economic superpower has meant that many of the country’s fledgling businesses have quickly graduated from being purely domestic or regional players to occupy a role on the world stage. As this has happened, many have come to look, sound and act like … Continue reading

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